So we have seen many things move from the land of the virtual to television but not usually the other way. Well Apple is showing a great use of the virtual space to create an ad the would never be possible on the idiot box. We have all seen the Justin Long and John Hodgman Mac vs. PC ads and they are now crossing their own fourth wall and admitting that they are inside the virtual world of the web along with all of us. The ad consists of a banner across the top of the page and then Justin and John in video window on the side of the page.
Take a look at this very cool and I believe highly effective ad. Because of the nature of advertising on the web I cannot link to it but someone (Mac Rumors) has been nice enough to capture it and post it on You Tube.
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